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This post only applies to Legacy Version 3 of the API
Since conversions are in many cases the purpose for sending an email, they have been covered in great depth in previous posts. You may to start with the basics of conversion tracking and how to set it up by John Gunther. Also, as Adam Covati recently [...]
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This post only applies to Legacy Version 3 of the API
If you have been sending personalized messages to your contacts, then you already understand how useful this marketing technique can be. If you would like to start exploring how to use personal information you have about your contacts, take a look at this post [...]
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This post only applies to Legacy Version 3 of the API
So far, most of the API examples and blog posts that we’ve written have dealt with a single account. But what if you have an agency account and want to automate tasks or have other needs that require the use of the API? The chances [...]
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This post only applies to Legacy Version 3 of the API
Using a web service is a little bit like a leap of faith. You no longer have total control of the code and are depending on the service to perform a chunk of your work flow. The benefits are obvious, in that you don’t have [...]
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