It’s been a while since I posted, and with good reason, I’ve been hard at work on the Bronto Winter 2008 Release. Well I’m happy to announce that our Winter 2008 Release went live over the weekend!

This release brought in some great improvements to contact fields, not only did we introduce several new field types, including various numbers and dates, on top of that we also made Direct Update available.

Direct Update is an powerful new feature that allows you to easily update any contact’s fields directly from a web page. Don’t have time or resources for a full-on integration? No problem, you can still capture running totals of purchases, record webinar sign-up dates, update preferences, anything really – with just a little snippet of HTML.

We also streamlined the sending of test messages, it’s even easier and more flexible. You can easily select a list to send to, pop a few addresses in by hand, or do both. These messages are also more clearly marked in your sent messages listing, allowing for better insight into your testing practices.

There’s more coming as well, we have a ’sister’ release coming in early February. I can’t reveal too much right now. However, I will say that we are introducing some exciting new pricing options, which include Google Analytics integration and a newly designed Agency Application with robust client reporting.

Adam Covati
Product Manager at Bronto

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