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Best Practice

One of the most important areas of email marketing is list growth.  In order for your marketing efforts to flourish, you must add contacts that are interested in the messages that you are sending.  The most obvious way to grow your list organically is through the use of a web form on your web site.  [...]

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If you’re like a lot of clients, you work very hard on the messages that you send to your subscribers.  You follow best practices and choose your words carefully to avoid common spam filters.  You may even use our Spam Test, which utilizes SpamAssassin. The Spam Test is a simple way to check your [...]

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