Posts tagged as:

A/B email splits

Make Sure That The Message Fits: Test With A/B Content Splits

by John Gunther on May 7, 2009 · 0 comments

The brilliant thing about email is it’s ability to take the “guess work” out of marketing. If you want to see if people are opening your messages, you check the open rate. If you want to know exactly how much money your campaign is bringing in, you check the conversion rates. Even something [...]

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The Bronto Fall 2008 Release is Approaching

by Adam Covati on August 8, 2008 · 1 comment

At Bronto we are always working to make your life easier, it’s just another service we offer. Now, as much as I’d like to help with that TPS report, we do have to limit this to your email marketing efforts. The Bronto Fall 2008 Release, slated to be released mid-September, has a number [...]

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