It’s been a cold and snowy winter and all of us here at Bronto are anxiously awaiting the spring. One of the best things coming this spring, other than the weather, is the Bronto Spring 2010 Release. We’ve been working hard all winter to bring you some new and improved Bronto features. Here is a [...]
Have you ever wanted to create a segment in your Bronto account that allows you to choose contacts based on a relative date? Maybe you have and you didn’t even know it yet. Segmenting on relative dates is a convenient tool that may be overlooked, so I want to take a moment and explain how [...]
Bronto’s Fall 2009 is here! If you would like to see the features you can log into Bronto, or check out a sampling of the new features below.
Social Network Sharing* – Enable your readers to easily share email content with their social networks. An additional button in our email editor will now automatically insert a [...]
You may have noticed Halloween displays at the local store, that’s how you know we are nearing the Bronto Fall 2009 Release. The release will be going live on Sunday October 4th. So what’s in store for this release? Well we’ve got a few items that I think you’ll enjoy…
Share Within Your Network (SWYN)
Now your [...]
Segmentation is one of the keys to relevant email campaigns. It can turn any simple promotional message into something your recipients sit up and notice (and engage with). So how do you craft emails that go from generic to revenue generating? It’s not that hard, really.
If you aren’t doing any segmentation right now, I recommend [...]
Have you ever received 7 emails from the same company in a week? How about 2 emails in the same day? Frequency Caps, a new feature in the Bronto Winter 2009 Release, will help you ensure that you – the sender – don’t contribute to that problem.
Known as “Contact Fatigue Prevention” in some circles, this [...]
Our Product Development team has been hard at work and is ready to unveil the Bronto Fall 2008 Release. The new release will be going live Sunday, September 14th, 2008.
This is a big release for us here at Bronto, we’ve really pulled out the stops. Here are some of the highlights:
A slick new look and [...]
Although it has a humorous name, CAN-SPAM compliance is definitely a serious matter. At Bronto we do all that we can to ensure that your emails are meeting the requirements of CAN-SPAM as well as other email related laws around the world.
In reality, these laws are a minimum bar, but we encourage people to [...]
At Bronto we are always working to make your life easier, it’s just another service we offer. Now, as much as I’d like to help with that TPS report, we do have to limit this to your email marketing efforts. The Bronto Fall 2008 Release, slated to be released mid-September, has a number [...]
In a few weeks we will be coming out with our Spring 2008 Release. We’re quite excited to be providing some new features that will help to provide a higher degree of relevancy in your messages and a higher ROI in general – which we all like.
Look forward to: Automated Messages, improved message scheduling workflow, [...]
Big changes are happening at Bronto. We are changing our pricing model to the more standard CPM pricing and tiering our product into multiple editions.
We’ve been looking at this change for over a year and have been very focused on it for the last three months. Of course, transitioning over 750 customers from one pricing [...]
It’s been a while since I posted, and with good reason, I’ve been hard at work on the Bronto Winter 2008 Release. Well I’m happy to announce that our Winter 2008 Release went live over the weekend!
This release brought in some great improvements to contact fields, not only did we introduce several new field types, [...]
The Engineering and Product teams have been hard at work and are ready to unveil the Bronto Summer Release. The new release will be going live Sunday, August 26, 2007.
This release is relatively minor and focuses on message reporting and tracking. Here are some of the highlights:
New look for the message reporting page.
Improved formulas (or [...]